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The Forces of Globalization


In the Fall of 1995, the Critical Theory Institute began its project devoted to the general topic of “globalization” and a critical analysis of just what forces constitute “globalization” as the term and its related concepts are used today. Like other idioms of the intellectual community, such as “culture” in our previous research project (“‘Culture’ and the Problem of the Disciplines”), “globalization” is used with great frequency to describe complex processes and yet these uses are often uncritical of their ideological and methodological assumptions. In the tradition of our previous projects, we read critically the multiple assumptions behind the term, in order better to theorize the range of meanings associated with “globalization” today.

We understand “globalization” in terms of communications’ models, which we term “networks” to distinguish these signifying practices from those governed by more narrowly conceived linguistic and semiotic models that were developed before the advent of the technologies partially responsible for the new globalization. One of the subtexts of this project is an investigation of similarities and differences between “modern internationalism” and “postmodern globalization.” By the same token, the “networks” we analyze are not utterly distinct from the older semiotic models; each network suggests a coherent discursive community, not unlike the unified field model of some semiotic systems, that transcends specific national and regional boundaries. Implicit in many of these new discursive communities are new theories of social organization that follow from the communications’ protocols of these networks. In many cases, these social organizations include reconceptualizations of traditional categories of social division and identification, such as race, ethnicity, class, gender, and sexual identity.

Although the four networks of globalization we study critically are intended to provide an approximate mapping or topography of the new transnational terrain, they are not intended to constitute the total scheme of cultural expressions and social behaviors in what some have termed the “new global order.” Just what this expression means cannot be answered even by a manifold project like this one, but will in large part be determined by historical events. Academic research projects such as this should not attempt to predict or anticipate those events; instead, such research can read critically what is already operative within the several different networks of transnational practice.

We analyze the forces of globalization into four dominant networks, each of which is immediately recognizable by a term or concept used today as one conventional sign for the new “global” situation. These networks are:

Corporate
Cultural
Technological
Environmental

These networks of globalization intersect in many crucial ways, and we analyze their respective predicates in approximately analogous terms. It should be noted, however, that the analogies between the subdivisions of these different networks do not presume homologies that we expect to “find” in our research. We merely aim to organize the different areas investigated in ways that would make productive comparisons and contrasts more likely.

In order to foreground possible overlaps between different global networks and thus articulate better what we mean by “global forces,” we apply three different methodological criteria to each of our four transnational networks. We ask to what extent each of these global networks contributes to: decentering or recentering of the customary modes of scientific knowledge; new hierarchies and processes of hierarchization, such as class, gender, race, and such formulations as “first,” “second,” and “third world”; diasporas, nationalism, local, and regionalism as metaphors for new social organizations.